joel-embiid-trademark-the-process

Kudos to Joel — and this should be easy money, because he really did “trust the process” for two long years.

After branding himself “The Process” last month, Joel Embiid is now looking to capitalize on his brand by trademarking it per reports.

Using his agency CAA Sports — the 7ers star filed a trademark on “The Process” for goods and services, including “apparel, namely, shirts, sweatshirts, shorts, sweatpants, hats and flip flops.”

the-process

To make it even funnier, Embiid also submitted a second filing that lists some differnent goods and services like — “Rubber bracelets; Children’s books; Non-alcoholic beverages, namely, pre-bottled Shirley Temple drinks.”

His favorite drink — the Shirley Temple — could be coming to a store near you with ‘The Process’ splashed across the front.